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    News

    TRUKFIT Endorsed Artists

    TRUKFIT is looking to endorse the next emerging recording artist in your city. If you feel like you have what it takes, submit a short 15 sec. video of your song through our contact e-mail and we will contact you if you've been selected. 
    Check out our first endorsed artist @realbrucedillon from New Orleans and see his full video below #Runaround 

    Lil Wayne announces Sqvad Up skate app

    Lil Wayne Trukfit Video Game

    Four time GRAMMY award-winning hip hop icon, LIL WAYNE, announces the release of “Lil Wayne: Sqvad Up,” a mobile skateboarding game app that will be available for download starting on June 10th across Apple and Android platforms. Lil Wayne: Sqvad Up, developed by mobile media and technology company, UTILITY, is a new, action packed game that celebrates the Hip Hop icon’s love for the thrill of skateboarding. Designed to be simple, fun and addictive for all audiences, the throwback arcade-style game offers users a chance to join Lil Wayne on an authentic tour of his hometown, New Orleans. The game soundtrack was curated by Lil Wayne himself and produced by Hollygrove-based producer Nesby Phips. For more information, you may follow Lil Wayne: Sqvad Up on Instagram: @sqvadupgame

    “I’m super excited to drop my first mobile skateboarding game Lil Wayne: Sqvad Up as a way to share my passion for skateboarding. It’s also special to celebrate all that makes my home of Hollygrove and New Orleans such a dope place,” says Lil Wayne. “I started skateboarding at 29, not just because I thought it looked cool, but also because I wanted to be able to inspire kids to get outside and play. Skating is a perfect way for kids today to stay out of trouble and be positive and active.”    

    Dodging obstacles and hazards, players will skate as far and as long as they can all while earning stylized, customized new gear and other upgrades. Inspired by Lil Wayne’s passion for both skating and drones, the game will feature airborne skating and grinds powered by drones. A socially integrated leader board and soon-to-be-announced promotions will offer players opportunities to compete for “money can’t buy” prizes. Personally selected by Lil Wayne, Sqvad is the official skating team of Young Money and made up of Tyreek Morrison (TJ), Evan Hernandez, Yosef Rattif (Yoyo), Andrew Colbert, Jerme Knibbs and Edgard Benitez. Lil Wayne has pledged to help nurture each member and make them stars on and off the board.

    Spring Collection - Delivery III

    Trukfit welcomes the third delivery from our Spring Collection today. With temperatures rising coast to coast, we designed these pieces to live in the streets with gritty cityscape imagery and athletic cuts. Look for blacks and whites to dominate the line with pop of infra-red to keep things fresh in everything from sleeveless hoods to jerseys to tracksuits and beyond. Spring Delivery 3 also has several shorts to offer up in denim, mesh and cotton, with a variety of tops to mix and match with whatever fits your style, whether its a premium tank top, tee, jogger or hat. Check out the links below to see the lookbook kits, or head straight into the online store to see the entire collection.

    ColleGrove Dabbing Tommy Tee

    Collegrove Lil Wayne 2 Chainz Tee

    In celebration of Lil Wayne and 2 Chainz studio album release ColleGrove, TRUKFIT is offering up a limited edition Dabbing Tommy T Shirt. Inspired by the culture of Atlanta, where swag was invented and pop culture is always influenced, this collaboration continues TRUKFIT's tradition of dope graphics to support all of Wayne's recent projects. Get the latest tee, available for a limited time right here

    Check out the first single to drop right here, and tune into MTV at 8pm EST to see the video for Bounce

    SPRING COLLECTION - DELIVERY II

    TRUKFIT’s latest collection of styles hits shelves and online retailers today, with the newest offering from Lil Wayne and new creative director Kevin Leong. Expect fresh looks in tonal textures of black, white and heather grey brought to life by carefully placed touches of teal, stripe graphics and lenticular patches. This follows up the bold colors and patterns of Spring’s first delivery, dialing the looks down to simple silhouettes and minimalist color palettes with tech fabric inserts.

    Premium finds in the line include short loop French Terry in traditional and reverse applications, providing statement-making textures. A unique neoprene poly-mesh fabric is found on many cut and sew items, pieced into critical areas to provide breathability, and even applied to a ¾ length drop crotch jogger. Subtle surprises like this are found throughout the release, which features scallop-hem bottom tees, a rare denim release, hats and more. 

    SHOP THE COLLECTION